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Posts by: Ericka Hedgecock

Creating Conference Interaction with XGame at Xlab

Ericka Hedgecock
By Ericka Hedgecock
November 8, 2011
Play!
XGame @ Xlab 2011

XGame @ SEGD's Xlab Conference, November 3, 2011

Last week, ESI hosted two cool public gaming events: XGame, a multiplayer collaborative game for SEGD’s Xlab 2011: The Design of Location at Eyebeam Art + Technology Center, and Field Frogger, our live-action version of the beloved arcade game at Come Out & Play San Francisco. These two games follow in the footsteps of award-winning ESI games at Come Out & Play New York and Steel City Games Fest in Pittsburgh. I’m going to focus on Xlab here and Pete will tell us more about Field Frogger in an upcoming post.

The power of games is manifold. Aside from inspiring general fun and delight, games can provide an environment for collaboration and community, connect us to our emotions, abilities and behaviors, and create a forum for public interaction and dialogue. In the case of Xlab, our goals were to create a game that would encourage new kinds of interaction between Xlab participants, extend the discussion around conference themes and topics, and provide a new platform for networking.

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Takeaways from "Act Locally/Think Globally" Symposium

Ericka Hedgecock
By Ericka Hedgecock
August 17, 2011
Design

If there is one key takeaway from this year's Society for Environmental Graphic Design Exhibition and Experience Design Symposium it was this:

Work your networks.

Starting or expanding your business abroad is a complex, if not daunting, endeavor. Developing a network of international partners, fabricators, vendors, and resources requires trust and faith –  trust in the value of your ability and services, and faith that you can work together to produce your vision to exceed the expectations established between you and your client. How and where to start?

Held annually since 2004 at the extraordinary Cranbrook Academy of Art, the 2011 Symposium topic was "Act Locally/ Think Globally". SEGD is a global community of people working at the intersection of communication design and the built environment. In addition to a robust conference and workshop schedule, SEGD provides advanced learning and leadership to a community of 1,600 members. This year's symposium brought valuable insight into the challenges and opportunities of establishing yourself in the international marketplace. Below are highlights from our discussions:

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