In the neoclassical lobby of a Chicago office building, ESI Design created a media experience that amplifies the interior details. Lively projections appear on the upper wall surround, inviting tenants and visitors into a new relationship with the space. The templates visualize sets of live data such as weather measurements, local Instagrams and current news trends, as well as pre-produced media such as birds in trees and local scenes of L trains and Wrigley Field.

ESI delivered an advanced system of 13 synchronized HD projectors (hidden in a new lighting soffit) to create the seamless and highly visible canvas, mapped precisely to the defining gestural edges of the upper walls. The projections command the attention and delight of those inside and out.

ESI also transformed the retail corridor leading off the lobby as an extension of the greater design scheme. Chicago-themed graphics, realized through crisp but unobtrusive glass-applied vinyl, give a sense of local motion to the passageway. The soft diffused ceiling lighting compensates for a lack of direct sunlight, and the vivid but understated retailer signs offer directions for visitors to the building.

During Beacon’s ownership from 2013–2015, it filled nearly 300,000 square feet of office space, with tenants including Ignite USA LLC and North Community Bank. At disposition, the property was 96% leased with just 4% expiring in the following year.